Client News

Sun Sentinel: Florida tourism marketing works — don’t take it away | Opinion

By Christina Soverns Schwartzman Off the beaten path eco-adventures lend to some of Florida’s most treasured offerings. Organizations like Visit Florida and the Greater Fort Lauderdale Convention and Visitors Bureau have worked hard alongside our family over the past decade to bolster our annual visitation to over 160,000. As a result of the growth, we have […]

Tampa Bay Times: Thursday’s letters: Visit Florida key for mom and pop businesses

Visit Florida Key promotion for small business Our island and fishing charter business, Island Paradise Charters, has two boats, with a team of four navigating the gulf and a dockside office where I handle sales — but with the help of Visit Florida and its 12,000 industry partners, we have a marketing team of thousands. […]

TCPalm: Letter: State Senate must rescue funding for promotion of Florida cities

Without a doubt, tourism is the biggest money-maker for Vero Beach. Countless restaurants, shops, hotels and attractions would not be in business without it. To attract visitors, however, people have to know the location exists. That’s not always an easy feat for a small town like Vero Beach, but with the help of Visit Florida […]

Sunshine State News: Record Sums Pour In, As Optometrists Ready for Big Fight in Tallahassee

By: RICHARD MINITER AND JOSEPH HAMMOND, AMERICAN MEDIA INSTITUTE Optometrists are now among the largest donors to political causes in Florida, according to state tax filings. The eye-care specialists, who are not medical doctors, have amassed a war chest of more than $2.1 million and hired the brother of Florida’s Speaker of the House Richard Corcoran, […]

Sunshine State News: Legislation Will Help Save Community Pharmacies, Attention to Patient Care

By BILL MINCY Florida’s current Agency for Healthcare Administrations (AHCA) rules state managed care plans can limit the number of pharmacies allowed to participate in their Medicaid Managed Care networks based on meeting the federal Medicare network adequacy standards. ACHA adopted these standards, which only require plans to have one pharmacy within a 30-minute travel time […]

Orlando Business Journal: Florida’s senators must keep economic momentum going

By Michael Myhre In 2016, more than 112 million tourists visited Florida — shopping at our small businesses, eating at our restaurants and staying in our hotels — ultimately supporting our local economy. While our state has a robust tourism industry supporting many jobs, our unemployment rate remains ranked at 32nd in the country, and our […]

Miami Herald: Visit Florida helps our tourism

As a 790-room oceanfront property in South Beach, the Loews Miami Beach Hotel has been welcoming tourists and corporate groups for 18 years. However, the destination is ultimately the first sell. When meeting planners are considering bringing a group to Loews Miami Beach Hotel, they’re not just considering other properties in Florida. They’re looking also […]

Sun Sentinel: Tourism marketing works; don’t slash Visit Florida funds | Letters

Guests love our resort’s beachfront location, but destinations like California, Texas and Hawaii have beaches and sunshine, too. That’s where Visit Florida and the Greater Fort Lauderdale Convention and Visitors Bureau make a difference, because they market the uniqueness of our city and state. State and local tourism promotion entities are what brings people to […]